The Art and Science of Customer Empathy in Design Thinking
by Kaan Turnali, Global Senior Director, Enterprise Analytics Customer-centric solutions demand empathy. But, how we employ this principle within design thinking is as critical—if not [...]
What is Design Thinking?
Contributed by Kaan Turnali, SAP "Customer-centric design is about looking out from the inside—rather than outside in" Today’s organizations face multifaceted problems that are part [...]